ALL INSIGHTS

From Gen-Z riots to AI terrorism and delanguaging, it's going to be a wild ride

Whether from ambition, arrogance or lack of discipline, OpenAI is in trouble today. The company must overcome significant internal and market issues if it is to survive the coming years. A handful of fault‑lines will determine the outcome. Any structural weakness surrounding these foundational elements of AI’s present and future could burst ambitions that may very well have already reached bubble territory.

As models grow in complexity and computational demands, experts are warning that foundational technologies enabling AI development may soon not evolve fast enough to create anything better than OpenAI’s o3 model. A handful of fault‑lines will determine the outcome. Any structural weakness surrounding these foundational elements of AI’s present and future could burst ambitions that may very well have already reached bubble territory.

I’ve spent the past 5 years helping Fortune 500 / FTSE 100 / CAC 40 companies “implement AI”. This takes many shapes, across functions (HR, Supply Chain, Marketing, Sales…) and methodologies (Chatbots, custom algorithms, OpenAI wrappers…). Through it all, I’ve learnt that there is only one thing that algorithms will not replace : friction.